Publishing a book is no small feat—but what happens after the launch?
In this episode of the I’m Booked podcast, April O’Leary sits down with author marketing strategist Kim Stewart to talk about the one tool most authors overlook: podcasting. Whether you're considering launching your own show or just want to get booked on others, this conversation is packed with tips, mindset shifts, and encouragement.
Kim shares how her own journey from aspiring author to podcast host shaped her marketing career, and why podcasting has become her favorite platform to help authors extend their message beyond friends and family.
From podcast formats that fit your style to planning content around your book, this episode will inspire you to stop waiting for the “perfect moment” and start showing up today—with your voice.
In This Episode You’ll Learn:
Why most authors plateau with their “warm market”
How to know if podcasting is right for you
What a short-run podcast can do for your book
Common mistakes in book launches
Why being personal beats being polished
Share this!
“Just because people saw your book doesn’t mean they bought it. You’ve got to keep growing beyond that circle.
“Podcasting builds trust faster than almost anything else.”
“Start your podcast now. Don’t wait until the book is published.”
“Let your book and your podcast work together to build momentum.”
Mentioned in this Episode:
O’Leary Publishing's free guide: Manuscript Magic
Let’s connect!
Follow April on Instagram @olearypublishing
