You need to stop thinking of your marketing as an event and start thinking of it as a process. What do I mean by that?
Well, think of one of the marketing processes you know you should be doing but aren’t. There are only three things you need to figure out when you're thinking about a process: Who, What, When
Who: Debbie
What: writes a 600-word blog post
When: on the 1st and 15th of each month.
