A new election period is just around the corner for ESOMAR. The incoming candidates are laying out their visions for the future of the industry and highlighting what they can bring to the organisation's Council. In this episode, we chat to FlexMR CEO, and Council candidate, Paul Hudson about his experiences in the market research industry and the challenges that lie ahead.
Over the course of 10 minutes, we cover the convergence of agency and client side teams, the complex role that research and insight plays in the modern commercial landscape and how ESOMAR can prepare for an interconnected future where data fluency and diversity are key.
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Presented by: Chris Martin, CMO @ FlexMR (CJ_24K)
Featuring: Paul Hudson, CEO (LinkedIn)
For more info on FlexMR, visit www.flexmr.net