In this episode of OTC, Paul and Karl bring it back home to physical therapy, but with a twist. Healthcare entrepreneur and mobile physical therapist Dr. Lena Ebron shares her initial experience with physical therapy when recovering from tearing her ACL. She then talks about the growing pains on her journey in opening the mobile practice and how she worked on her mentality to help make tough decisions in her career. Dr. Ebron then explains how she built capital when starting her business. She wraps the episode by demonstrating how PTs can practice in the cheerleading/ gymnastics area, how to get new clients to say yes to your services, and how to make decisions based on the business’s revenue. Friends, this episode will make you want to jump into entrepreneurship! Click play to hear what we mean!
- [5:45] Why she chose to pursue Physical Therapy.
- [7:00] How she tore her ACL and how her initial experience with PT felt.
- [9:00] The growing pains she has experienced on her journey to her own practice
- [12:25] How she worked on her mentality to be able to make tough decisions in her career.
- [14:35] How she gained the clarity to find a business coach to guide her through building her business.
- [16:25] How she built capital to start her own business and how she chose which aspects were important to use her capital.
- [18:05] What mentality new graduates should have after graduating if they are interested in having their own practice.
- [20:00] What mobile PT is and the pros and cons.
- [22:20] How she markets her business.
- [25:25] How she envisions her business within the next 5 years.
- [27:50] How PT’s can practice in the cheerleading/ gymnastics area.
- [30:20] How she gets new clients to say yes to her services.
- [32:30] How she prices her services.
- [35:50] How she makes decisions based on the business’s revenue and how she changes her pricing.
Have questions for Dr. Lena Ebron?
IG: @drlenaebronpt
FB: Dr. Lena Ebron PT
Website: www.lenaebronpt.com
