In this episode, we welcome Jillian Frechette, Chief Marketing Officer for the New Jersey Devils and the Prudential Center. As a native Canadian, Jillian was exposed to the sports events industry while working for Molson, Labatt, and Nike Canada. Jillian is a builder, and since getting into the game, she has built brands, built a remarkable life with her family, and is now leading and building the future of the Devils’ brand.