Episode 121 of Cool Culture Corner
Just because your business or branch just opened doesn't mean consumers are going to let you slide on a less than meets-expectations experience while you work out the kinks. They will just never come back and tell all of their friends and family why they shouldn't go there either. That's why it's just as important to begin building a positive culture at that new location as it is to pick out the signage, décor, systems, etc. before you ever open the doors for business.
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