We had the privilege to host a marketing expert Jeremiah Kariho Turyatemba, with over a decade of experience in mobile, peer-to-peer, and online marketing. Jeremiah shares his unconventional journey from a Bachelor's degree in industrial and organizational psychology to becoming a business development specialist at Brighter Monday.
His story is filled with valuable marketing insights, including the importance of skilling, the impact of experiential marketing, and the evolution of tech startups in Uganda.
Jeremiah also delves into the success of major marketing campaigns and provides practical tips for proposal drafting and peer-to-peer marketing. Towards the end, he discusses the digital trends of the future, the challenges of doing business in Uganda, and the steps needed for Uganda to achieve a middle-class economy. A must-watch for anyone interested in marketing, tech startups, and doing business in Uganda.
00:32 Jeremiah's Journey into Marketing
01:23 Early Career and First Job
04:26 Transition to Smile Communications
05:34 Joining Safe Boda and Brighter Monday
10:14 Marketing Insights and Trends
24:12 Effective Proposal Drafting
29:34 Future Digital Trends and Policy Recommendations
33:14 Achieving a Middle-Class Economy in Uganda
Follow up with Jeremiah on Linkedin!
Share your feedback and inquiries at onugandapodcast@gmail.com or call/WhatsApp +25678537996.
PODCAST DISCLAIMER.
The views and opinions expressed in the episode are those of the guests. They do not represent or reflect the official position of the ON Uganda Podcast, so we do not take responsibility for any ideas expressed by guests during the Podcast episode. You are smart enough to take out what works for you.
As of 16.08.24.
