In this episode of "The Real Truth about Business," we dive into the often-dreaded topic of sales processes. Host Michelle DeNio provides insights and tips on building a unique sales process tailored to your business and style, emphasizing the importance of confidence and relationship building in the sales journey.
Key Points
- Understanding your business and unique value proposition
- Understanding the client's buying process and needs
- Identifying your selling style and matching it to your ideal client's buying style
- Importance of relationship building and effective communication
- Mapping out the steps in the sales process: attract, build relationship, nurture, present offers, close, ask for feedback
- The significance of customizing the sales process to fit your business and buyer behavior
- Owning the sales process, building confidence, and reframing the perspective of sales as a service
Action Steps
- Review your business's unique value proposition and understand your client's buying process.
- Identify your selling style and align it with your ideal clients' buying behaviors.
- Map out the steps in your sales process, customize the process to fit your business and buyer behavior.
- Build confidence and own the sales process.
Links:
- For a strategic focus intensive with Michelle DeNio, book here
- Listen to the episode about attraction marketing versus relationship marketing
-Sign up for the Sunday Morning Brew
