If you’re tired of the constant grind of cold calling, direct mail, and paying out the nose for Facebook ads, this episode is going to hit different. I sit down with my good friend Paul Myers out of Augusta, Georgia—someone who’s absolutely crushed it in real estate investing by leaning hard into relationships and authority-building, instead of chasing every lead through paid marketing.
Paul has generated over $1 million in gross profit from real estate deals without spending big on ads—just by focusing on referrals and building deep-rooted partnerships with local realtors. In this episode, we break down his exact playbook, from his “blitzkrieg” outreach system to his killer email newsletter strategy. Plus, we get into a super underutilized asset in the investor space: Google reviews. With 700+ reviews and top search engine visibility (even ChatGPT recommends him!), Paul shares how you can build that same local credibility and presence in your own market.
Episode Timeline & Highlights
[0:00] - Introduction
[2:22] - How Paul built $1M+ in gross profit from agent referrals
[6:09] - Paul’s “blitzkrieg” outreach strategy to dominate agent relationships
[10:08] - The shift from paid marketing to long-term relationship building
[15:14] - Why realtor referrals are warmer, easier, and more consistent leads
[18:13] - The secrets behind Paul’s 59% open rate email newsletter to 1,600 agents
[25:49] - Why Google Reviews matter way more than most investors think
[30:36] - What ChatGPT & Google AI say about Paul’s business (mind-blowing SEO hack)
[35:30] - The 3-step system Paul uses to collect hundreds of five-star reviews
[37:57] - Paul’s tip for making review requests frictionless for anyone
Links & Resources
• Connect with Paul Myers: contact@myershousebuyers.com
• Paul’s website: myershousebuyers.com
• Dan Sullivan’s book: 10x is Easier Than 2x
• The Road Less Stupid by Keith Cunningham
• Learn more about our full-service podcast production: Cullermedia.com
5 Key Takeaways
1. Referrals Are a Goldmine – Paul built a seven-figure investing business by focusing on realtor relationships, not ads.
2. Outreach Matters – His “blitzkrieg” approach hits agents with nine touchpoints to instantly overcome obscurity.
3. Newsletters Build Authority – A monthly email packed with stories, listings, and reviews keeps Paul top of mind with 1,600 agents.
4. Google Reviews Create Trust – With over 700 reviews, Paul ranks at the top of AI-driven and traditional search engines alike.
5. Make Reviews Easy – Asking 1-on-1, keeping it personal, and sharing a direct link makes it frictionless for people to leave a review.
If this episode sparked some ideas and gave you action steps to run with, do me a favor—rate, follow, and review the show wherever you’re tuning in. It helps us reach more investors looking to level up their marketing game. Catch you on the next one!
