Life can be overwhelming. There is so much out there that we can spend our time on and to which we can give our attention. But what should we do? What truly merits our attention? And what are the most important things in life anyway? In this episode, I try to answer these questions through the lens of a book I recently read titled Essentialism by Greg McKeown. I think that the approach and line of thinking here is very useful and practical, so I decided to dedicate an entire episode (and blog post - mattbest.net/theplatform/essentialism) to it. I hope that you enjoy this way of thinking and find it to be as valuable as I did. And as always, Much Love ❤️.