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Image-Canadian Artisit Libby Oliver. "Janine." 2017.  Creates an important message! 

Women now drive the world economy.

Globally, they control about $20 trillion in annual consumer spending, and that figure could climb as high as $28 trillion in the next five years. Their $13 trillion in total yearly earnings could reach $18 trillion in the same period. In aggregate, women represent a growth market bigger than China and India combined—more than twice as big, in fact. Given those numbers, it would be foolish to ignore or underestimate the female consumer. https://hbr.org/2009/09/the-female-economy