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In this episode,  Barbara  Jones, Founder/CEO of Lillii RNB Inc., shares her journey as a woman in technology and entrepreneur. Eight years in business, she shares her fears and courage that enabled her  to propel and scale her company. She says  she values her team.  She is Founder of Freeing Returns,  an Enterprise SaaS platform that helps retailers with store returns management. Today returns account for over $207B dollars  in losses in the US alone. Last year, due to COVID-19, mass returns and retailers moving to e-commerce, this amount grew to over $325B, that’s a 25% increase in losses for retailers.

Freeing Returns is designed to solve these problems by connecting enterprise POS systems with the most innovative store returns management applications.   We save retailers TIME and MONEY on system integration costs, allowing them to offer more cutting edge technology quickly!

Barbara says “this is NOT our first Rodeo.  My team and I have been on the founding team of retail technology startups that have exited and this is our 3rd one, we are going for a THREE-PEAT.  Our technology moves store returns management to the cloud, making it easy for retailers to stay on top of store returns fraud.”

About Barbara Jones:

Founder/CEO of Lillii RNB Inc. is a retail technology product and services company.  She has been  in retail my entire life. She started out as a cashier , graduated from UT Austin with a Computer Science degree and was recruited by a Startup in Austin, TX that was building Point of Sale software.  After that company was acquired, she founded  Retail Technology System Integration firm in 2013.  In the past 3 years,  Lillii RNB Inc have consistently generated close to $1M in revenue.

Over the years, Barbara noticed that we were doing the same  integrations but for different retailers and different POS systems and most of the integration were for store returns.  We decided to productize our offering allowing retailers to get pre-integrated, latest and greatest store returns management applications - that work with their existing POS systems.

Barbara’s hot nuggets: Set yourself up for a strong transition into entrepreneurship. As you figure out what you like to do in your business, leverage others by building a team to do the rest. Develop a CEO mindset to support your business growth.

Connect with Barbara Jones:

Websites: www.lilliirnb.com and our Freeing Returns software platform: www.freeingreturns.com

Social Media handles:

To connect to Simone and Your Choice Coach:

www.YourChoiceCoach.com

www.linkedin.com/in/simonesloan

https://yourchoicecoach.com

Twitter: @AimInspireGrow

Facebook: https://www.facebook.com/YourBusinessGreatness

YouTube: Your Business Greatness

Resource Mentioned:

https://www.businesswire.com/news/home/20210216005491/en/Morgan-Stanley-Selects-11-Startups-for-5th-Cohort-of-Multicultural-Innovation-Lab-Supporting-Diverse-Founders