In this episode, we chat with Barrie Cohen who is the owner and founder of BC Public Relations. She created her boutique public relations firm on three principles: creativity, customization, and collaboration.
After years of working for agencies in Philadelphia, Barrie saw the overwhelming need for a more attentive public relations firm dedicated to supporting and strengthening a client’s business goals.
Unlike larger firms, Barrie has the ability to work one-on-one with clients to not only provide unprecedented, personalized services but to create a comfortable and trusting working relationship.
Always keeping the clients’ best interest in mind, Barrie utilizes her long-standing media relationships, innovative marketing strategies, and professional writing skills to successfully promote and position clients in a variety of industries across the country—and internationally.
Her passion for positive publicity and storytelling has created countless opportunities for her clients, including features in Cosmopolitan, Muscle & Fitness Magazine, Huffington Post, and more.
We interviewed her about PR in the healthcare space, storytelling and how it plays a role in marketing, fresh marketing strategies to boost your practice’s brand, and much more.
BC Public Relations: https://bcpublicrelations.com/
Med Rank Interactive: https://medrankinteractive.com/
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