In this episode, we dive into the art and strategy of building brand awareness, especially for real estate agents looking to stand out in a competitive market. Carrie J. Little shares her personal journey of overcoming challenges like content creation and video production, emphasizing the importance of starting small and adjusting as you grow.
Listeners will discover practical tips for integrating social media into their branding efforts, using tools like Canva for polished visuals, and combining online and offline strategies to create a cohesive message. Whether you’re new to branding or looking to refine your current approach, this episode provides actionable insights to help you define what you want to be known for, educate your audience, and build a brand that resonates.
Key Takeaways:
Social media is a free and powerful tool for brand building.
Start simple with consistent posting and grow your efforts over time.
Combine online platforms with direct mail and MLS digital cards for a multi-channel strategy.
Your brand is built through persistence and a clear message—it doesn’t have to be perfect to make an impact.
Tune in to learn how to leverage your unique story, tools, and platforms to create a lasting impression in your industry.
www.instagram.com/carriejolittle
www.SmartGirlMedia.com
