If you want to generate leads on social media you have two options. Before we get into the options, let's talk about social media. Is it working for you? Have you done a social media audit? Are you prepared to clean up your social media?
What do you really want out of social media? We often want quick wins and lead generation to work, typically right now. Whether is social media, direct mail, cold calling, doorknocking or your sphere of influence, you must plan your strategy. So I am asking again, what do you want out of social media? Is it, Once you know what you want out of social media then work on that goal starting with these questions.
