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In a world where businesses are seemingly sprouting up overnight, it can be tough for a small business to stand out and thrive.
There are many reasons your small business might be struggling, but the chief among them is a lack of marketing.
You may be surprised to learn that many small businesses don't advertise or market themselves enough. In fact, according to recent studies, only 61 percent of small businesses invest in any type of marketing. And that's a shame because marketing is one of the most effective ways to get in front of more people and grow your business.
There are many different types of marketing, and the best approach for your business will depend on your budget, target market, and goals.