Do you have a beautiful website that you’ve poured hours (and/or a lot of money) into creating, but it isn’t converting visitors into paying customers? In this episode, we’re talking all about how to optimize your website for conversions.
We’re getting into the nitty-gritty of exactly what you need to have on your homepage to convert customers. I’m also giving you some easy SEO tips to help your website rank better in search engines.
This episode is a repurposed Facebook Live training I recently did, and it includes a live website audit. If you hear me reference comments or engaging with others, they were live on the training.
Get the full show notes and a Transcript at christijohnsoncreative.com/116
Important sections of the conversation
(1:26) What is a conversion?
(2:31) Optimizing the hero section of your website
(8:23) Secure conversions with a brand promise
(10:54) Live website audit
(16:16) Optimizing the middle part of your homepage
(18:18) Optimizing the bottom part of your homepage
(21:32) Optimize your website for SEO
Resources mentioned:
Free Single Page Website Wireframe Template