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Full Show Notes and Transcript are available at christijohnsoncreative.com/135.




In this episode of the Dream Biz Podcast, host Christi Johnson welcomes Dolly DeLong, a Nashville-based family photographer and systems and workflow educator. They discuss how small business owners can streamline and organize their business operations using project management and client relationship management tools. They also cover the importance of foundational business knowledge, understanding your audience, and the basics of SEO to attract ideal clients. Dolly emphasizes the significance of SOPs (standard operating procedures) and shares actionable steps for implementing them to ensure a smooth client experience. Tune in for valuable insights to help automate, streamline, and grow your business.




00:00 Welcome to the Dream Biz Podcast


00:55 Introducing Our Special Guest: Dolly DeLong


02:11 Challenges in Business Organization


04:01 The Importance of Project Management Tools


06:33 Client Relationship Management Tools


08:13 Foundational Business Knowledge


11:30 Creating Effective Systems and Workflows


18:19 Understanding Your Ideal Client


21:18 The Role of SEO in Business


29:12 Final Thoughts and Farewell