Listen

Description

Hi First name / friend!


Have you ever put a ton of effort into launching a product or service only to have it fall flat?


You put it out there ready for the world to see and then… crickets.


It's discouraging!!


As business owners, we face failure a lot. We have to pivot quickly & see the failure as a part of the process of learning rather than a setback.


So how do you make sure a product or a service actually sells?


First, you have to do market research, which we covered a couiple of weeks ago.


But you also need to spend some time making your offer irresistible to your potential customers.


You know when you read some sales copy and you think they are talking directly to you? And you want to buy that thing immediately?


That's what you want! But how do you do that?!


It's all in today's podcast episode!


We'll talk about how to understand your client's deepest desires so that you can talk about your product in a way that is irresistible.


They'll be knocking down your door to buy your product or service!


Ready to dive in? Click the button below to give it a listen!