In the not-so-distant past, Blockbuster was the quintessential video rental business, a chain as synonymous with weekend entertainment as it was known for its iconic blue and yellow store aesthetic. But one missed opportunity in the year 2000 would go on to haunt the company, as Netflix ultimately eviscerated the brick-and-mortar retail store on its way to global streaming dominance . . . or did it? What if Netflix didn't kill Blockbuster? Forget everything you think you know about the Blockbuster/Netflix saga.
