In 2014, Jacob established Digital NEST, which is a technology workforce development hub that offers high-demand technology skills, mentoring, and hands-on experience to Latino youth living in under-resourced rural communities, enabling them to secure well-paying jobs. The idea for the NEST came to Jacob when he saw a young college student doing homework on her laptop on a cold night because she lacked internet access at home. This experience inspired Jacob to provide the brilliant young minds in his community with better opportunities to achieve their goals.