Ren first started her YouTube in 2007 before the days of viral videos and Internet Superstars. It was one of the best business moves she made to grow her Beauty Platform. 800 videos later, she learned what works and what doesn't. Good news is that you don't need a ton of money to get started. We breakdown everything you need - from cameras, lighting, audio, backdrops to editing equipment. So grab a pen and paper and take some notes! We can't wait for you to launch or grow your own YouTube channel!