This week we have the pleasure of meeting Lena Bjorck, Co-Founder and Managing Director of caterers, Alexander & Bjorck. Lena takes us to the magical beaches of Ireland for her party and talks us through the highs and lows of her business life. From setting up her original company, Inn or Out, with no culinary experience, to serving Royal Families and American Ambassadors. Lena then sold her company to start a family, and then started again with Des Gunewardena as the events arm of D & D Restaurants. Lena has seen highs and lows through her many years of business leadership and offers wise words for those looking to set-up their own or struggling with leadership through the present Covid-19 Crisis. Lena is inspirational showing the merits of hard work and sticking to your values.
