In this episode you'll learn what psychographics are and how you can apply them to identify your best sales prospects.
KEY MOMENTS
0:00 - Intro / CompleteGameConsulting.com
1:33 - The Importance Of Understanding Psychographics
3:30 - Modern High School Sports Recruiting / Demographics vs. Psychographics
6:40 - Demographics In Modern Athletic Recruiting
9:35 - Demographics Alone Don’t Make A Good Prospect
11:17 - Demographics And Psychographics In Business
13:50 - How To Figure Out The Ideal Psychographics Of Your Prospects
16:08 - What Do Your Ideal Prospects Believe About Your Products?
19:55 - Conclusion
LET'S CONNECT
LinkedIn: Andy Neary
Instagram: @andy_neary
Learn more: andyneary.com
