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We often underprice because we lack confidence in ourselves and have forgotten the value of what we do. Discounting or undercutting others to win work often comes at the expense of our reputation.

If we don't break this cycle, it will suck us down like a whirlpool, never to be seen again.

In this episode I’ll help you to rethink how you work and teach you how to build a business that works for you, not one you work for.

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