On this episode of Moneda Moves in partnership with adidas, we are speaking with Mario Argote, Chief Marketing Officer of Up2Us Sports, helping bring sports to underprivileged communities. He calls it a gateway to further opportunities. Opportunities like new skills, networks, and mindset. And it’s especially a game-changer for those who don’t have access today.
Sports are a big part of US popular culture and can be a formative part of our children’s education curriculum. But whether or not they have the privilege to partake largely depends on a variety of factors -- among them related to money.
More than 80 percent of children from higher-income families participate in sports. Meanwhile, less than 60 percent of children from lower-income families, making less than $30,000 a year, take part -- that’s according to the Pew Research Center. And that comes as little surprise, given that schools serving a high percentage of students in poverty are less likely to offer sports.
Up2Us Sports, which is sponsored by adidas, is a nonprofit on a mission to address these socioeconomic disparities, often taking place in people of color communities. Today, we discuss how the organization is providing solutions with bodies in these neighborhoods -- and we hear from a Up2Us Sports Sports Coach, Diana Luna, and Up2Us Sports VISTA volunteer, Emily Murtaugh, helping programs run more efficiently. We speak about the impact these volunteers have on kids in areas of need, how the program impacts their professional advancement and how they facilitate connection through community.
No te lo quieres perder.
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Moneda Moves is a platform, newsletter and podcast all about the Latinx community, our relationship with money and role in the American economy. Because many money issues don’t impact just our community, we also explore intersectional money issues impacting POC communities.
Follow Moneda Moves on Instagram and Twitter @MonedaMoves and subscribe to our weekly digest at monedamoves.substack.com.
Your host is Lyanne Alfaro, who tells stories about what’s next in the world of technology, business and entrepreneurship. With more than a $2.7 trillion GDP, she is especially passionate about exploring the Latinx influence in the world of business, which she speaks about via newsletter, podcast and platform, Moneda Moves. She is an award-winning journalist, having reported in national outlets including CNBC, NBC Latino, Business Insider, Millie Magazine and worked on audience engagement as well as strategy.
You can find Lyanne across Instagram and Twitter @LyanneAlfaro.