Imagine stumbling upon a life-altering realization: all the challenges, unexpected turns, and sharp hooks life throws at you are not setbacks, but opportunities for creativity and growth.
That's precisely the epiphany Micheal and Tatiana had, leading to their movement: 'Watch4TheHook.' Together, they're shining a spotlight on the behind-the-scenes struggle and the beauty of turning life's hooks into inspiring stories. Join us as we navigate their journey, balancing creative pursuits and mental health, and the critical role a supportive partner plays in it all.
Every entrepreneur has a unique story, a series of missteps, lessons learned, and victories won. Micheal and Tatiana are no strangers to this narrative, having braved the stormy seas of entrepreneurship. They've turned their horror stories into lessons, sharing insights about the importance of consistent work ethic, the value of constructive criticism and the power of resilience in the face of adversity. There's a wealth of wisdom in their experiences, from strategic brand development to the surprising role their young daughter played in their last shirt design.
Chasing dreams and taking risks is not a journey for the faint of heart. But as Micheal and Tatiana reveal, it's passion, a strong mindset, and adaptability that fuel the entrepreneurial spirit. Tune in as they share their aspirations, and their experiences of working through a pandemic. Together, they emphasize the importance of finding the right people, staying updated with changing dynamics, and always being prepared for unforeseen circumstances. If you're seeking a blend of inspiration, practical advice, and genuine conversations – this is the episode for you.
WHO ARE THE PARKERS?!?
In May 2019 Micheal & Tatiana Parker were hit with a hook. A devastating cancer diagnosis filled them with fear and doubt, and the unknown crippled them. For a moment; Micheal, who was diagnosed couldn’t move much and had to lay down and sit for long periods of time. But during talks with Tatiana, they decided that their time of great pain and suffering would be a perfect time to research and start building a business that would not only leave a financial legacy for them, but a legacy for their children, inspired by a hashtag Micheal used frequently: “#watch4thehook”.
On April 5th 2020, the Watch4Thehook apparel ecommerce business was launched and Fast Forward to 2022... on the advice given to both Tatiana and Micheal, they launched the Watch4TheHook Business & Entrepeneur Podcast. In this podcast you will get an in-depth look at what really goes on for small business owners. You get to peek behind the curtains of the business world with the Parkers, who are the CO-Owners of the WATCH4THEHOOK apparel brand. They give you an unfiltered perspective to what really goes on in their day to day lives as business owners. They discuss a number of topics that can lead to uncomfortable conversations as business owners. This podcast has given them a platform to showcase the good, bad, and ugliness involved with being small minority business owners.
Connect with them:
Podcast: https://media.rss.com/watch4thehook/feed.xml
Podcast Coaching: https://podcastmoneymerch.mykajabi.com
Instagram: https://Instagram.com/watchfourthehook
Facebook: https://Facebook.com/watch4thehook/
Twitter: https://Twitter.com/Watch4ThaHook/
Merchandise website: www.watch4thehook.com
