Description

On today's show and as part of our special 10 Episode CRO Series we will be discussing topics like; Rev Ops, Cx, GTM, Functional Alignment, Metrics that Matter, Pipeline / Forecasting, and Digital Strategies and more importantly Digital Transformation which is why we are here today with Theo Carroll, CRO at Logiq.ai. Again, we promise to give you actionable insights from our guests who are tenured and experienced CRO’s who come from high growth SaaS companies.

Theo is the CRO at Logiq.ai, we ask him to share his journey and what has led him to where he is today?

• Dad was in technology
• Embryonic technology
• Classical sales
• Fortune 200 companies
• A white space for what is happening next

We ask Theo what excited him around product market fit, leading into digital transformation and what it means in his world?

• The gap
• Integration architecture
• Concept of controlling data
• Intelligent router
• Create automation around the flow of data
• Manipulating data to organize it
• “Compute capability work for you”

Next we ask Theo, where is he seeing the greatest demand and impact?

• Security
• The hot store is expensive
• Data driven business
• Put your best people to work

We then ask Theo, if he thinks there is still a serious lack of insights for sales people?

• Companies are upping their game
• Latency everywhere
• Building the bridges
• Self service and automation
• Exception reporting
• Team sport
• Collective around brand and success
• Predictable revenue forecast

We move on to asking, what kinds of trends is he seeing and how should someone get started with their digital transformation journey?

• What can be improved
• How do you protect the data?
• Do we have control, at what level?
• Where can I find TCO value quickly?
• Digital transformation and technology curve

Last but not least, we ask Theo, what he feels is his super power?

• Create the right kind of culture
• The opportunity for people to accomplish more than they thought they could