I had the pleasure of chatting with Gedina a few weeks ago. She is incredible. I binged her YouTube videos and she has an incredible jazzy vibe. Gedina talks about her blind audition on The Voice, her musical background, her mermaid pop and most importantly, 4th Door Records. Gedina has been an indie artist during her entire career. She can be found on Instagram, Twitter, TikTok and YouTube @iamgedina.com. Since live music has been shut down this year, she has been playing on Rogue Nation. Her last Rogue Nation was October 26, but keep checking back for more appearances. Her biography is below. Please check out her website at http://www.gedina.com.
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Gedina is proof of all the wild magic that comes from living with utter boldness and crystal-clear intention. Not only an accomplished singer/songwriter, the L.A.-based artist has fearlessly forged her path as an entrepreneur, martial-arts instructor, and fierce advocate for women’s advancement in industries of all kinds, with each endeavor engaging her force-of-nature energy and firecracker spirit. And with her magnetic brand of mermaid-pop—a sound shaped by her lifelong status as a salty-haired surfer girl—Gedina makes music that uplifts and elevates while leaving a life-changing impact.
On her 2018 debut album Tell’em, Gedina introduced the world to the raw passion and uncompromising honesty essential to her mission as an artist: instilling women with the courage needed to rewrite their own stories, and to build a more beautiful reality for themselves. “There are so many women who struggle with self-esteem, who believe they’re not enough or they’re too much,” says Gedina. “What I strive to do with every song is help women find their voice, to stay in their power, and to dismantle all the things that no longer serve them.”
Gedina discovered her love of singing as a little girl, thanks largely to the Little Mermaid soundtrack and to the golden-voiced icons she finds infinitely formative. “I didn’t have a mom in my home, but what I did have was Mariah, Christina, Celine, and Whitney,” she says. “They were all my sisters, they were my mom and my godmom and my aunties—they were the women who raised me. What they gave me was that sense of self that empowered me to get onstage and use my voice in a way that could make a difference.”
Graduating from high school at age 15—after spending her early-teen years busking and singing in local clubs—Gedina later enrolled at UC Irvine and gigged in nearby blues bars. Heading to L.A. once she’d finished school, she spent the coming years navigating the music industry and—in 2012—landed a blind audition on season three of The Voice. That same year, Gedina released her debut single “Shame,” revealing the depth of her warm authenticity and spirited songwriting. By 2015, she’d scored an international hit with “First Time, First Love”—a track that’s now amassed over 2.2 million streams on Spotify.
With Tell’em arriving last June, Gedina recently released a luminous new single called “Future Soulmate.” Recorded at Angelhouse Studios in Torrance and produced by Drew Kapner (who’s engineered records for artists like Jason Derulo and Twenty One Pilots), the track gives a rarely-glimpsed look into the power of self-belief. “The message is that the universe is rigged in your favor, and you can create whatever you truly want to have,” says Gedina. “And because connection is at the core of what we desire as human beings, a soulmate can come in any form. It could be your neighbor, your mailman, the older woman you sit with at the bus stop. As long as you have that connection with another human, you can create miracles together.”
