Today's guest is a friend of mine and more importantly a successful indie app developer. You will discover how decreasing his onboarding flow from 7 to 4 screens led to an increase in conversions, why he picks round prices for yearly subscriptions and how he's using Apple Search Ads Basic and Advance to get incredible cost-per-installs.
Murphy Brantley is the Indie App Developer.
Show Mentions
- Fav app: Credit Karma
- Murphy's app: Robot Call Blocker
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