On this episode, I reference these tips for Instagram Stories, as featured in The Daily Carnage newsletter
Katie Steckly is an Instagram entrepreneur that has a great educational YouTube for creators and businesses looking for help on content creation in the great, big, complicated digital world. From her experience, here are some ideas for Instagram stories:
1-Mini Training – Educate your audience by providing short QAs, 3-5 how-to slides, and quick tricks. Get started by thinking of the frequent questions you might get as a brand.
2-Stories…on Your Story – Entertain your audience by either recapping something or going live. Going live can be tricky if you’re unprepared or uncomfortable, but people enjoy seeing something in real-time. Plus, Instagram will notify your audience of when you go live.
3-Inspo! – Another layer of entertainment you can use stories for is a transformation or ideas stemming from a question you asked your audience earlier.
4-Stories for Highlights – Brands can use the Highlights section of Instagram to showcase features or past how-to’s. Think of what stories you can make to use for Highlights.
