Welcome to Innovation Meets Leadership! I’m your host, Natalie Born. In this episode, Payitoff Founder and CEO Bobby Matson talks about turning a problem into a business possibility. Frustrated by his own student loans, he founded a debt infrastructure company to bring more transparency to the repayment process. He details how to dig deep into a personal pain point and discover the demand for a solution on a broader scale. Bobby also gives advice to people who are looking to begin their startup journey.
University of Michigan grad obsessed with building better infrastructure for all borrowers: Bobby led engineering teams at Carbon Five, where he built technology for Groupon, Fandango, and Stitchfix and shipped software to millions of users. After managing six-figure student debt in his own life, he's working on Payitoff to create better outcomes for every borrower.
Main Takeaways:
● All Borrowers Want Clarity
● Driven by Customer Demand
● Success Breeds Passion
● Nailing Your Niche
Key Takeaways:
“There are a lot of moments in company building where you'll say to yourself, am I doing the right thing? Are we working on the right thing? Knowing the personal need that you had, in the beginning, is the anchor that helps you answer that question.” - Bobby Matson
Be sure to check out full show notes at https://innovationmeetsleadership.com/resources or click "Episode Website" below.
Connect with Bobby
Website: https://payitoff.io/
Email: bobby@payitoff.io
Twitter: https://twitter.com/bomatson
LinkedIn: https://www.linkedin.com/in/bobbymatson
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