The Springfield Thunderbirds enter their 10th season next month riding a series of highs — soaring attendance that has the team selling out the MassMutual Center on a regular basis and season ticket sales that have exceeded expectations, a robust program of community outreach, the opening of a new parking garage and event space outside the arena, and more. But team President Nate Costa says there’s always room to improve, both on the ice (not only wins and losses, but the fan experience) and off. On the next episode of BusinessTalk, Nate talks with BusinessWest Editor Joe Bednar about all that and more, including his own experience leading this franchise for the past decade, and the T-Birds’ cultural and economic importance to Springfield’s downtown and the entire region. It’s must listening, so tune into BusinessTalk, a podcast presented by BusinessWest.
