Luke (LW Digital) and myself discussing the basics of 'Google Search Advertising'
Key Takeaways:
What is Google Search Advertising?
Breaking down a 'Search Ad'
The 'Google Ad Process'
Where, How Much, Which & What of Ads
Understanding the 'Google Ads Auction'
Google Search, Search Engine Marketing (SEM) or Paid Search Marketing refers to the sponsored results that appear at the top of any Google Search listing when online users conduct a Google Search.
This form of advertising aims to place your business at the top of a customer’s search query on Google, making you visible online at the exact moment potential customers are searching for your product or service.
The extra online visibility gained from this service drives an increased amount of user traffic to your website, with the ultimate aim of converting these users into customers.
Info and Links
Adam Payne FCMI - LinkedIn Profile, please do connect - https://www.linkedin.com/in/adampayneuk/ Adam Payne – Helping UK Small Business Owners Master Their Mindset, Manage Their Time and Scale Their Business - https://www.adampayne.me
Twitter Handle - https://twitter.com/AdamPayneFInsLM
Instagram Handle - https://www.instagram.com/adampaynefinstlm/
Facebook Page - https://www.facebook.com/AdamPayneConnect
The Business Growth Academy - online courses, masterclasses, digital resources - www.thebusinessgrowthacademy.uk
The Business Growth Academy Facebook Group - a safe place where Entrepreneurs and Business Owners can Network, Share, Collaborate and Support one another in Growing a Balanced Life and Successful Business - https://www.facebook.com/groups/BusinessGrowthAcademyUK/
Keeping it Business Podcast - A mix of unscripted, unedited interviews with small business owners from all sectors and industries. - https://www.stitcher.com/podcast/keeping-it-business
LW Digital
LW Digital is a Digital Marketing Agency that aims to help small-medium sized businesses grow online by creating innovative, intelligent and affordable digital marketing campaigns. As an agency, we are passionate about providing the best service we can, whilst always looking to integrate the newest digital techniques where possible to ensure we stay ahead of the digital marketing innovation curve.
Our services include: Google Search Advertising, Google Display Advertising, Youtube Advertising & Social Media Marketing across Facebook & Instagram, as well as also a bespoke Social Media Management Service. We offer all Small-Medium sized businesses a Free Marketing Consultation, so if you are interested in growing online, contact us today free of charge. It's time to grow digitally.
Home Page: https://lwdigital.co.uk/
Facebook: LWDigitalMarketingAgency - https://www.facebook.com/LWDigitalMarketingAgency
Instagram: LWDigitalMarketingAgency - https://www.instagram.com/lwdigitalmarketingagency/
LinkedIn: LW Digital - https://www.linkedin.com/company/lw-digital/
