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Featured in this episode are Utkarsh Biradar and Ganesh Balakrishnan, co-founders of Flatheads, an all-day work sneaker brand for men. Not new to entrepreneurship, having had a successful exit from their previous venture, they were poised to creating a digital first consumer brand in India. But the wily virus had other plans. Launched in Nov 2019, just a few months before Covid-19 struck and wiped out the demand for footwear, the episode covers their early journey and choices. We discuss scale, value of a co-founder in the entrepreneurial journey, designing products through a user centric approach, building solid foundations with experience, expertise and leveraging networks. Along the way, we shatter a few popular notions about ageism, for good measure. 

Reach out: 

Utkarsh: https://www.linkedin.com/in/utkarshbiradar/

Ganesh: https://www.linkedin.com/in/ganeshbalakrishnan/

https://www.flatheads.in/