Aj Kumar, the “Digital Maestro,” founded The Limitless Company, a studio system for influencers. AJ and his team are on a mission to help entrepreneurs in the Creator Economy build for-profit human-healing brands.
Aj has helped corporate brands like Salesforce, Mint, Intuit, and industry-leading personal brands including Neil Patel, Nikki Haskell, NonToxicDad, and Kimberly Snyder. Visit: www.limitless.inc
00:00 Introduction
05:05 Digital First
09:45 Para-Social Relationships The Trump Effect
13:14 Creating Short Form Content
16:00 How to become Grant Cardon’s Black nephew
17:19 Learn to talk short-term speak
20:00 Vanity Metrix (ROAC) Return on attention created
21:00 Return on Ad Spend
24:40 The value of bookmarks /shares/comments
28:50 Content Charisma and Confidence
31:20 How should entrepreneurs use AI
35:20 Crack Content
38:53 “Guru Inc.” The book
