Tracy Martin has been serving as President of the CCMA since July of 2017. Martin is a media executive with 17 years of experience in marketing, production, TV programming, as well as digital, artist and event management. Her most recent position, prior to CCMA President, was at Corus Entertainment where she ran the content strategy for the W Network, OWN, Lifetime, Cosmo and Country Music Television, in addition to overseeing the launch of the CMT Music Festival and the production team. Prior to her work at Corus, Martin was head of marketing for MuchMusic and MTV as well as the Vice President of Strategy at Pyramid Productions. A Director on the CCMA Board for two years, Martin also managed the CMT Canada and CCMA Awards broadcast relationship for three years.
As CCMA President, Martin leads the association’s staff and Board through Country Music Week, and executive produces the CCMA Awards broadcast. Martin works alongside the CCMA Board to establish and execute long-range business plans that have seen the association evolve with current broadcast and content climates, develops strategic partnerships that elevate likeminded businesses and the CCMA, and evolve CCMA programming year-round.