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How do you know which advertising and market approach is right for you? Is it more Facebook ads? Optimizing hashtags? Or is there a more “unconventional” approach that’s sure to turn heads?

This week, I am talking with Zack Gould, Co-Owner of G & N Insurance, an Auto and Home Insurance Agency. As we discuss how to market your business, Zack shares how G & N Insurance stands out from its competition.

His secret? Bobble Heads.

By incorporating this fun and quirky approach, G & N Insurance knows how to keep people talking!

Zack also shares with us a few of the ups and downs of starting a business. One of the greatest lessons learned is the power of adaptability and flexibility. Being able to adapt to new changes is one of the strongest indicators of success. As Zack tells us, setting goals is important for your business. But, being flexible also opens the door for new and better opportunities to come.

Join us as we also discuss the importance of incorporating a morning routine. By starting your day off with personal development, this sets you up for success in the long haul.

Topics Discussed

Connect with G & N Insurance

Contact G & N Insurance

Connect with Mark Condon

About Boston’s Best of MetroWest

“Highlighting successful business in the MetroWest area of Massachusetts.”

Go behind the scenes with financial planner, Mark Condon, as he asks industry leading experts in the MetroWest area of Massachusetts to talk about their businesses.

Through each episode, Mark will find out what sets these different businesses apart from their competition and how they rose above the inevitable challenges they faced along the way to their ultimate success.