This episode we spoke with Genevieve Ryan Bellaire, founder and CEO at Realworld, the “Single Sign-on for Adulthood”. She discusses the process of creating a platform, marketplace, and community to simplify adulthood, and how her winding background in international relations at Princeton, law school and business school at Georgetown, and strategy at Goldman Sachs prepared her perfectly to found this company. The oldest sibling of 3, Genevieve thinks of the Realworld as an older sibling you can go to for help in actionable decisions when navigating adulthood - be it student loans, apartment hunting, or credit cards, among other topics. She tells stories of the early days of Realworld, from building a scrappy MVP to signing on colleges with graduating seniors as their first customers – and the importance of getting feedback and iterating quickly. “We know what the company is like today, and the vision for what it will be 10 years from now. The uncertainty is what’s in the middle.” That’s where she recenters on the biggest question—how can Realworld make new grads’ lives easier?
