In this episode, we will talk with Patrick Theobald from Peakboard. Peakboard is a startup company with headquarters in Germany, which established a remarkable footprint in China. By visualizing and networking real-time data, Peakboard enables especially manufacturing and logistics companies to optimize their processes in an easy plug-and-play manner. Patrick Theobald, founder of Theobald Software and Peakboard, was mainly responsible for bringing Peakboard to China. He will walk us through the whole journey from going to China for the first time, through getting the first customer projects, until employing their first employee. We will discuss the decisive moment when Patrick had to decide to either go all-in on China or pull-out and abort the China mission. We will tackle IP, distribution partners, talent, cultural differences, and more.
We hope this episode provides you with valuable insights. If you have particular topics that you would like to see covered in the coming episodes or have any other feedback, feel free to contact us.
References and mentions:
GINN Linkedin Page: https://www.linkedin.com/company/german-innovators/
Peakboard: https://peakboard.com/
Patrick's LinkedIn: https://www.linkedin.com/in/patrick-theobald-9aa598a/
DC Hub: https://dc-hub.de/
TechCode: https://techcode-germany.com/home/
Till's Linkedin: https://www.linkedin.com/in/tillammelburg/
