Description

In this engaging episode of the Builders Podcast, host Matt Levenhagen explores the intersection of technology and creativity with guest Erich Archer. Erich brings a wealth of knowledge from his background in TV production and his recent focus on developing AI-driven tools. The discussion highlights how Erich transitioned from traditional media production to utilizing AI technologies, such as ChatGPT, to streamline workflows and create innovative business solutions.

Throughout the episode, Erich delves into his journey of discovering AI's transformative power in video production and business analyses. He shares how he started integrating AI tools like ChatGPT and Midjourney into his work, making substantial improvements in efficiency and creativity. The conversation touches on Erich's venture into creating custom GPTs (Generative Pre-trained Transformers), which he terms as "Smarty Pants." These are tailored AI solutions for specific business needs, ranging from SWOT analysis tools to personalized document processing applications. The dialogue underscores the growing importance and accessibility of AI tools in enhancing business operations and creative endeavors.

Key Takeaways:

• Erich Archer has leveraged his extensive media production experience to dive into the creation of AI tools and custom GPTs, offering tailored solutions to streamline business processes.
• ChatGPT and Midjourney were pivotal in transforming Erich’s approach to video production, enhancing creative processes, and improving efficiency.
• Erich has developed over a hundred custom GPTs, which serve various functions like business frameworks and document processing, highlighting AI's versatility in different industries.
• Transitioning from TV production to AI tool creation, Erich emphasizes the balance between leveraging AI technology and maintaining creative control and personal expertise.
• The conversation centers on how easy AI tools are to integrate for businesses, and the importance of adopting these technologies to stay competitive and enhance professional capabilities.