A major part of marketing is branding; establishing a clear brand voice that showcases your organization is a powerful tool. Since the advent of corporate accounts on Twitter, many major brands have worked to give their brand a distinct, humanizing voice. If you have a brand you're looking to cultivate or grow, consider adding some personality!
Today, You'll Learn:
3:25 - 3:52 Building a brand
8:32 - 9:02 Scaling your voice
12:44 - 13:14 What makes you...you!
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