In this episode, Luigi and Ravi welcome their first Patron guest, Ludo! They deep dive into how design, tech, business, and marketing have influenced the FIFA World Cup throughout history. They discuss the innovation of the FIFA Automated Offside, which supports the new VAR, and how much that costed humanity. They also talk through the history and insane user adoption of Panini stickers, the messy but memorable design system of the World Cup Italia ‘90, and finally, the power cost and designs of gorilla marketing during the FIFA World Cups.
This episode was born after a Patron suggestion. If you have any episode ideas or are working on something cool, we would love to hear about it: https://bit.ly/dbuform
It is important to note that we do not support the human rights controversies and violations this World Cup has started. We encourage you to do your own research and not let human ambition stain the beauty of football. Thank you for your support!
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