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#digitaltransformation #consulting #asia

My next guest is Francis Goh, he is the founder and CEO of Hehsed, which is a consulting group based in Singapore with a focus on digital transformation including Innovation strategies through design-thinking & agile scrum practice. 

He has over 20 years of international experience working in industries like technology and the energy space across Asia, Europe and the United States holding key senior regional roles for companies like ExxonMobil, Hewlett-Packard, Fujitsu, SAP, Microsoft and more. 

Our conversation focuses on his consulting practice, specifically around digital transformation and how he works with his clients on developing innovative strategies through various frameworks and techniques. 

Chapters

• 0:00 - Interview


• 4:34 - Questions to ask your stakeholder in Digital Transformation?


• 7:31 -  What does digital transformation mean in 2021 for Asian-based organizations?


• 10:19 - The adoption of digital transformation needs to be adopted by the entire business


• 12:04- eCommerce adoption of digital will propel transformation in the region


• 16:17 - Infrastructure of the hospitality industry to digitally transform due to COVID


• 18:05 - Why is design thinking methodology so important in developing innovative solutions?


• 20:16 - How do you implement design thinking with your clients?


• 22:01 - How long does a design thinking workshop last?


• 24:03 - How do you maintain focus from participants during an online workshop?


• 26:08 - What advice would you give a fellow CMO on reframing a marketing or sales problem they are facing?

🔥 FREE DIGITAL MARKETING MINI COURSE 🔥

Check out this FREE mini-course to help you tackle your marketing campaign with the right mind frame and strategic approach!

The mini-course will include:

• 📽 - 3 key video lessons to help kick start your campaign planning


• 💡 - Advice from experts in the industry


• 📚 - Mini-course material to help you stay on track!

Sign up to the mini course - https://bit.ly/3GFPLdA

Reach out to Francis on LinkedIn - https://www.linkedin.com/in/francisgohsh/

About Andrew Tran Digital

Andrew Tran (AT) Digital is an independent business consultant, strategist and podcaster partnering with brands to navigate the challenges in their market in order to perform better, realise their brand’s purpose and develop value to their customers.

For more information, please visit the website - https://www.andrewtran.asia/pov or connect on LinkedIn - https://www.linkedin.com/in/andrewtrandigital/ 

• Facebook:  https://www.facebook.com/AndrewTranDigital


• Instagram: https://instagram.com/andrewtrandigital 


• Twitter: https://twitter.com/iamayetee

About POV Show

Point of View (POV) Show is a business podcast talking with professionals on leadership, branding, marketing and sales. Guest come from Asia and around the world to share their expertise and provide tips to help you improve your business.