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The goal of your copy should always be: get the reader hooked with the headline, keep their attention, and drive them to take action.

But sometimes, that's easier said than done. If you ever get stuck writing copy, try going back to the basics.

In today's episode of #TheCopyCorner, that's exactly what we do.

We talk about four persuasive copy tips that are based on psychology. They're easy to use and implement in your copy right away.

What is your favorite tip to make your copy more persuasive? Did we mention it in our list?