On this episode of Wayfarer Weekend, I had a conversation with Marcus Pittman, co-founder of LOOR.TV, a start-up streaming service targeted to "cigar and whiskey evangelicals," whom he defines as men primarily from college to middle age. Based on a video gaming model, young and aspiring producers and filmmakers get an opportunity to put their work before LOOR's subscribers, and subscribers get to virtually invest in the shows they want to continue.
