In marketing, the online world is your stage. This episode covers 5 concepts of magic that can help with your marketing or marketing strategy. First, we discuss "Teamwork". The different people that help you to create the perfect marketing campaign is just like the teamwork I use to create an unforgettable performance. Next we discuss "Practice and Hard Work". As a magician, I have put in many hours into rehearsing, practicing, and more. Preparing for your marketing strategy takes just as many hours going through research, collecting data, and understanding your client. I then move on to "Knowing your audience". Understanding your customer, who buys your product or service, and how they buy is important to understand so you know what kind of advertisement you need to create and where to place it to ensure your customer sees it. The effects I perform and the scripting I use will change depending on my audience. Is it an all adult audience, family friendly audience, or just all children. Each audience determines what and how I perform. Then I discuss "Reading between the lines". Once you have all the data, what exactly does it mean? Understanding spikes in website traffic is important. Was is because of a sale? Holiday? Certain advertisement? Data is just numbers, you need to understand what's behind the numbers just as I need to understand what's between the words and lines on a page. Lastly, "Storytelling" is discussed. What is the story of your product or service and how does it relate to your customer. Your brand, logo, advertisements, copywright, colors, all tell a story to the customer.
Be sure to like, subscribe, and share.
site: nolanwebster.com
IG: instagram.com/nolan.d.webster
FB: Facebook.com/nolan.d.webster
