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We all talk the talk about stepping outside of our comfort zone, but are we really walking the walk?
In this week's episode I talk about a time when I pushed through my comfort zone, and it relates to discovery calls. So many of us lose our nerve with these, especially if we think of them as sales calls. If you're not in control, they can easily become a free coaching session and a bit of a minefield.
To up level these calls and therefore your business, you need to push against that edge.
Take the lead from the beginning - set yourself up as the authority by outlining the content of the call, before informing them how you help your clients and introducing your programme. 
But what happens at the end of the call? 
It can feel icky when you end a call - you don't want to be pushy or sell too hard. But by being wishy-washy and soft you're not serving your clients at all.
It's not about being pushy - it's taking that leadership stance. 
My belief is that when you make something your mission it's almost impossible not to sell, because your passion shines through - you can't help but put your offer forward. 
This week I also discuss the importance of following up with your prospective clients - don't just let them fall by the wayside. Reach out and talk to them. Answer their questions. This was super hard for me - as crazy as it sounds, the thought of this difficult conversation made me just want to give up! But I knew I had to do it. I had to leave my comfort zone to progress my business. At first it felt difficult but when I got in flow it was far from difficult - it was joyful! And of course it did go really, really well.
You're not going to make the sale if you don't put yourself forward. Be that person who takes the uncomfortable actions, so you can become the coach you're meant to be.
Enjoy the listen!
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Comments about this episode?  DM Jo at @iamjo.ingram
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