A consistent brand presentation increases revenue by up to 33%. 86% of consumers prefer an authentic brand image. Color increases brand recognition by up to 80%. 77% of customers shop from brands that share their values and 83% of shoppers prefer to buy from brands they trust, according to zippia. Ruben Alvarez is a brand consultant and author. His primary message is sales will bring you money, but brand will bring you legacy.
“I worked in manufacturing for nearly 10 years as a Sales and Marketing Director. In that time, I acquired skills needed that led to indirect marketing and winning clients in a very specific way.
When the owner sold the business in 2019, I was left with the option of working for someone else or starting a business. We broke 6 figures in 9 months and worked with business like Toyota, Events that included Ed Mylett and interviewed Josh Snow.
I have written a book called "Brand Sharks" that has been endorsed by Tim Storey, in which I, along with others explain what is really needed to become a name brand in a niche industry.”
He has been featured in Forbes, Business Insider, yahoo finance/news, Los Angeles tribune, LA Style Magazine, Distrupt, thrive global and many more for his tactics regarding brand development.
Ruben is an advocate for businesses and people to create a magnetic brand in which the client comes to you. He joined me this week to tell me more.
For more information: https://www.rubenalvarez.com/
Instagram: @iamrubenalvarez
