Meet Jessica Hung, CEO and Co-Founder of Parasol.
Parasol is an Irvine-based startup on a mission to revolutionize a complacent diaper industry with an innovative and design-forward approach to product development.
A first-generation immigrant from Taiwan with a dream.
In 1995, Jessica arrived in Chicago, Illinois as a student with nothing but a dream. After establishing herself professionally as a trusted CPA, Jessica next launched her own consultancy specializing in tax strategies and planning. Never resting on her successes, she then pivoted that experience to the opportunities of real estate investment. In 2015, after more than 15 years in the financial industry, Jessica felt compelled to seek new challenges, to create change, to build something of significance that would benefit this and future generations. She imagined reinventing a consumer product that would improve daily lives while reducing environmental waste.
That dream is Parasol.
The opportunity Jessica discovered with her business partner was the diaper industry, a product category subsisting without meaningful evolution in decades. Since 2015, with Jessica’s committed leadership and imagination, Parasol diapers have been transforming babycare. Parasol products are engineered to prioritize the well being of babies and the confidence of parents.
An industry-changing promise: No more diaper rash.
Parasol Clear+Dry™ Natural Diapers and Diaper Pants are the first and only engineered with a proprietary RashShield™ system to prevent diaper rash, even for babies with sensitive skin.
Jessica even offers a No-Rash Guarantee providing a full refund if parents aren’t 100% happy.
Website is https://parasolco.com/. Instagram https://www.instagram.com/parasolco/.
